Acquisition Cost, Revenue, Net Profit, Micro-Conversions & Economic Value... concepts that form the foundation of any great digital marketing practice. In this presentation Avinash Kaushik (http://www.kaushik.net/avinash) outlines how embracing these concepts will help you revolutionize your digital existence. You'll also see links to download key reports and methodologies.
Message titled "What Doest Thou Here" on his latest book, at the time, called "He-Motions" ministered at the late Billy Joe Daugherty's Word Explosion in Tulsa, Ok